Monday 29 December 2014

Professional Letterhead Creation

The purpose of the letterhead is to give your client's company a solid and professional presence on company letters.

They, like everything else, should reflect the company's personality.

It's a representation of the company.
It's something that most everyone sees.

Let's look at creating it. Content As with most everything else, adding the logo is the first step in creating a professional letterhead. By adding the logo the letterhead becomes an official stamp of the company's approval.

It lets every one of their clients know that this is coming directly from the company they are involved with. Once you're comfortable with the placement of the logo, it's time to fill in the rest of the information. This should be as complete as possible, and be sure not to omit anything important.

It needs to contain the company name, their e-mail address or website, their phone and fax numbers, as well as their physical address.
Design The truly limiting factor here is going to be your client's budget.

You should keep the design simple and easy on the eyes.
It should still have character.

If it's within budget, don't be afraid to experiment with come colors and personal styling. Keep it within the same color scheme as the logo though. Distracting from the logo and other information because it's pretty is a mistake.
Remember, the idea is to keep everything professional.
In order to add that extra level of completeness to your letterhead, you should add a letter foot and possibly even a border to the document.

These should be elegant and incorporate some of the designs from the logo.

Don't go overboard, but don't be afraid of a little flair.

Things to Remember The important thing to remember about designing a professional letterhead is that many companies are able and willing to do it on their own.
However, it may be sub-par.

When creating a proper letterhead as a designer, your job is to create something much greater than what they will be able to create on their own.

While there isn't as much freedom in creating a letterhead, you have a lot of wiggle room.

Don't be afraid to take risks.
Take them.

Go back and make sure they look professional.

But take them. Now it's time to go back and evaluate your creation.

Make sure all the pieces are in place.
All of their information is there. The logo is in an acceptable place.

The footer isn't distracting, and the border compliments the document.

Save it, send it, pat yourself on the back. You are now done.

No comments:

Post a Comment